Icy Hot - Shaq Comebaq Court Basketball

Shaq has been one of the faces for Icy Hot for as long as I can remember. He is known to only represent brands that he actually loves and uses himself, which makes his long time association to the brand a testament to what they do. Shaq is also known for his philanthropic efforts to give back to communities through his love of the game. One of these efforts is called Comebaq Courts.

Comebaq Courts is an initiative by the Shaquille O'Neal Foundation to refurbish public sports courts and fields to strengthen communities across the U.S. So kids have well-equipped basketball courts and other safe spaces to play ball. In 2023 I was given the opportunity to design a custom basketball for the opening of one of these courts in Los Angeles in collaboration with the Boys and Girls Club and the Lakers Youth Foundation.