Babybel - Babybelves Holiday Village

While it is a time of cheer, the holiday season can also feel like the to-do list is never ending, leaving adults feeling the need to push aside time for themselves. According to a Babybel survey, 66% of millennial parents admitted to using the excuse of wrapping gifts to get some alone time, but this is far from alone time with 75% saying they are interrupted at least occasionally while wrapping. That's why Babybel introduced the Babybelves Holiday Village to gift Babybel fans the best present of all – the opportunity to take a moment for themselves amidst this busy time of year.

6 cities, one big Babybel road trip to wrap presents for fans across the country. A beautiful cozy village welcoming visitors in to take a load off and check one small item of their lists.

Check out the website: www.babybelves.com

On top of helping guide the visual vibes of the village (including designing that beautiful light up tunnel!), I directed the photoshoot with our incredible photographer, Kevin Ryan, and also led the creative design for all social content.